Enhancing digital connectivity opportunities for schools and institutions globally

Macquarie Capital served as sell-side advisor to Finalsite on its sale to Veritas Capital

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Sector Technology
Sub-sector Education Services and EdTech
Location Americas


As a result of COVID-19, expectations of enhanced digital connectivity – in schools, at work and at home – are now higher than ever. 

Founded in 1998, Finalsite is a leading online platform that provides schools, districts and institutions with website and digital communications tools. Finalsite’s software as a service (SaaS) solutions transform the ways in which schools, districts and institutions engage with community members, recruit students and staff, and fundraise; while managing the complex requirements around data privacy, accessibility, hosting and security. 

Based in Glastonbury, Connecticut, Finalsite is currently used by more than 8,000 schools and universities spanning 115 countries.1


When Finalsite was looking for a sell-side advisor to facilitate its next growth stage, it chose to partner with Macquarie Capital’s Software & Services franchise.

Along with the team’s extensive track record supporting diverse transactions across the global EdTech landscape, its ability to leverage deep expertise and cross-sector network to connect Finalsite with a targeted group of strategic financial investors stood out.

The team was able to successfully position Finalsite to drive value off 2022 budgeted numbers given school year and sales cycle visibility, driving significant value for the company’s shareholders. 

Macquarie Capital acted as sell-side financial advisor to Finalsite on its acquisition by Veritas Capital, a leading investor in providers of technology-enabled products and solutions. 


The acquisition by Veritas will provide further opportunities for Finalsite to expand its digital software platform across the primary and secondary education market. Veritas’ resources and significant industry expertise as an investor will also allow Finalsite to explore further domestic and international growth and M&A opportunities. 

Finalsite’s acquisition represents a leading platform investment for an experienced education and software investor, solidifying Veritas’ portfolio of market-leading enterprise software assets in global education. 

20+ year history

Delivering best-in-class products


Clients spanning schools, universities and institutions


Countries using Finalsite’s digital communications products

The Finalsite team has done an exceptional job at growing the Composer admissions and communications platform over the past few years while integrating and cross selling to newly acquired businesses. Their digital-first platform for K-12 communications puts Finalsite in a leading position to address urgent and critical requirements that schools continue to face due to school closures and remote learning.” 

Sam Shah
Global Head of Software & Services 

1. Data relevant as of 1 December 2021

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