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Vendor courage inspires record-breaking effort

10 Feb 2017

During last year’s International Vendor Week, Macquarie’s Sheryl Weil sold 147 copies of The Big Issue magazine in 30 minutes - a record-breaking figure.

This year, she broke her own record, using all her powers of persuasion on her Macquarie colleagues and others to sell more than 170 copies in half an hour.

The Big Issue magazine is sold on the streets by homeless and disadvantaged men and women. Vendors buy copies for $3.50 and sell them to the public for $7, earning a meaningful income.

“I really love the vendors’ courage at getting out on the street, week after week - they can often be ignored,” Weil says.

“The paper copies help give them an income and get back on their feet. Plus, my vendor Rachael is amazing and I loved working alongside her. It was an inspiring experience!”

More than 100 business and government leaders across Australia donned The Big Issue fluoro vest and sold copies of the magazine alongside vendors during the week, including Macquarie Asset Management’s Shemara Wikramanayake and the Macquarie Group Foundation’s Lisa George.

Image caption: Sheryl Weil, from Macquarie’s Banking and Financial Services group, assisted Big Issue vendor Rachel in Sydney during the #CEOselling campaign. Photo credit: Great Big Events